Mystique

Located in Kingston, Jamaica, Mystique Integrated is an agency that generates brand experiences: from digital marketing to visual communication services to event execution. Their goal is to create firm brand-consumer relationships, they help brands express not only what they are, but who they are. the branding people was in charge of doing just that, upgrading their already existing branding in order to help Mystique Integrated transmit exactly what they do. The powerful color palette, composed of black and gold, stayed the same. However, the logotype and icon where carefully enhanced in order to boost the brand and its presence. Interesting patterns were created based on the logotype design, this to expand the graphic universe and enrich the branding. Overall the studio carefully designed a rebranding that will help Mystique Integrated express not only what they are, but who they are.