caribou

unusual storytelling

background

Full branding project for a young production house located in Mexico City, whose creative focus is on generating audiovisual materials under disruptive communication approaches. Stories that fly and sneak into the emotional fibers of their recipients.

design proposal

We created an identity that is full of color contrasts and a logotype that was born from a casual experimentation with lights and shadows in our studio, symbolizing both the traditional framing director’s do with their hands and the silhouette of the “caribou” wild animal.

designed by tbpmx®